Urban Basics

Digital Transformation

Most organizations today are headed the Digital Transformation route. Digital transformation is a paradigm shift in the organizational thinking and broadly covers 3 areas:

Transforming Customer Experience

Know your customer better
Drive more sales using better customer engagement tools
Provide friendly customer touch point

Transforming Operational Processes

Process Digitization
Worker Enablement
Performance Management

Transforming Business Models

Digitally Modified Businesses
New Digital Businesses
Digital Globalization

We help organizations achieve their Digital Transformation Strategy objectives by supporting them as their technology partners. Here are our core areas of expertise -

Mobile Apps

Enterprise grade , transactional and secure mobile apps are an integral part of any digital transformation initiative. Our dedicated 15+ member mobile app team has developed more than 200+ applications including more than 25 enterprise mobile applications. Our mobile app teams include google hackathon winners . Our apps come with built in analytics and crashanalytics.

Virtual Assistants

Automated, intelligent and analytics driven CHATBOTS are replacing warm body systems in most progressive organizations. Not only do they reduce costs but also present the customer a friendly and familiar way of engaging with the service provider. We have expertise in building multilingual informational and transactional BOTs with banking / healthcare grade security.

Analytics

Predictive analytics is the science of predicting future behavior based on historical data. Similarly Image and Video analytics is the art of interpreting people’s mood or movements from video streams and images. Digitalizing handwritten notes or reading vehicle number plates are the use cases of this practice. We have expert level capabilities in Predictive , Video and Image analytics and provide organizations clearly defined actionable reports.

Social Media

Most progressive organizations today use social media to understand what makes the customers happy and what leads to customer dissatisfaction. Companies are also building online communities for customer engagements and brand promotion. Our Social Media experts can help an organization define their social media strategy and then execute on it end to end. We provide analytics and measurable performance matrix for the same.